For the first time ever, real life versions of the FUT ICON home and away shirts are now available to buy from Sports Direct.
That's not all though, as the jerseys can be personalised too with your Gamertag. Find out how to get your hands on one of the shirts below.
Sports Direct Exclusive
Both the home (white) and away (black) strip can only be bought from Sports Direct, whether that is in-store or online.
"Designed with EA SPORTS as exact replicas of the in-game kits, both home (white) and away (black) shirts feature the striking gold colourway inspired by the iconic status of the legends who once graced the field.
"Fans will now be able to don the same shirts as those worn by over 100 existing FUT ICONs, including the latest additions to FUT 22: Wayne Rooney, Cafu, Iker Casillas, and Robin van Persie."
Customers can buy the FIFA 22 ICONs shirt in-store and online exclusively at www.sportsdirect.com. Fans can customise their shirt at Sports Direct’s flagship store on Oxford St, London.
Gaming x Real Life
This is an exciting moment for FIFA fans as the franchise continues to reach beyond just the gaming world.
“I love it when the worlds of gaming and 'real life' sports collide," said Hashtag United founder and Sports Direct Ambassador, Spencer Owen.
"It’s amazing that so many icons of football are in FIFA and the fact that I can now wear a FUT ICON shirt from the game in real life, with my own name on it, is very cool!”
The release of the ICON shirts opens the door for other custom designs to be replicated and released, something we would love to see.
Number one destination for football
Sports Direct Chief Marketing Officer Beckie Stanion has hinted that more products inspired by the virtual world could follow on from this release.
“We take pride in being the number one destination for football - whether that’s in the virtual or real world," she said.
"Being the first high street retailer to stock the ICONs shirts is just the beginning of an exciting partnership with EA SPORTS, so watch this space for more products and in-store experiences that blur the lines between the real and virtual world for our customers.”
There will almost definitely be more to come if this statement is anything to go by, so keep an eye out for more of EA's celebratory jerseys in stores soon!
Game recognises game
As part of its Game Recognises Game platform, Sports Direct is the only sporting goods retailer to sell the EA SPORTS FIFA 22 video game and ICONs shirt.
The retailer seeks to blur the lines between the virtual and the real world, enabling fans to elevate their gameplay and inspiring them to unleash their inner legend on the pitch.
“EA SPORTS’ ambition is to embed FIFA in the fabric of football, and our partnership with Sports Direct is another step towards this," said James Salmon, Marketing Director, EA SPORTS FIFA Brand.
"FUT ICONs are a celebration of the greatest to ever play the game and have been a much-loved addition to the EA SPORTS FIFA series since they were first introduced in FIFA 16.
"We’re delighted to be partnering with Sports Direct to retail the FUT ICONs shirts for the first time and are excited to offer fans the opportunity to wear the same kit as these legends."
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